An easier and more relaxed travel schedule, familiar playing conditions and more freedom to fulfill sponsor obligations are some of the major advantages of the IPL's decision to conduct the first, and if need be middle, phase of the tournament in the UAE and Bangladesh, according to franchises.
With just 16 matches being played in the first phase in the UAE, franchises say they are much relieved after anxiety over the past few weeks over the overseas venue and schedule. A substantial part of that edgy feeling, franchise officials have pointed out, emerged from the nervousness of their sponsors who were eager to know if the displacement of the tournament overseas would affect the activation exercise of their brands.
With just 16 matches being played in the first phase in the UAE, franchises say they are much relieved after anxiety over the past few weeks over the overseas venue and schedule. A substantial part of that edgy feeling, franchise officials have pointed out, emerged from the nervousness of their sponsors who were eager to know if the displacement of the tournament overseas would affect the activation exercise of their brands.
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